What makes a great blog?

In my personal opinion, individuality is what makes a great blog.

A blog that showcases individuality is one that I will come back to read again and again and again.

So many blogs just seem to be different variations of the same thing. And, while that’s all fine and dandy, it’s just not interesting to me. What is interesting to me is finding something new and different to view every day. What is interesting to me is finding someone who makes me think differently about the world, someone who opens my eyes to something I’ve never realized.

If you want to run a great blog, you need to ask yourself what stands you apart from the other 75 million blogs on WordPress. If you want to run a great blog, you need to ask yourself what you can do differently.

“I’ve been blogging for a year and I have 40 followers.” 40 followers is awesome. How about celebrating the fact that you’ve managed to connect with 40 strangers and ask how you can build upon that, not speak of that like it’s a bad thing.

“Why don’t I have more followers? Do people just not like me?” I think you’re asking the wrong questions. People don’t really know you. Remember, the goal of any blogger should be to make a reader care about their content. Have you been writing content in hopes it’ll make you famous, or have you been making content in hopes it’ll make people care?

In blogging, you shouldn’t be measuring your success by your follower count, you should be measuring your success by the fulfillment you get from making a post, by the fact that people are coming to your blog, reading a post and coming back. Views are great, yeah! If someone comes and reads your post and your view count goes up for a day, that’s awesome. But, if they never come back then you’ve not given them a reason to come back.

I follow blogs that have follower counts from 8 to 140,000. And let me tell you, the person with 8 followers has just incredible of a blog as the one with 140,000 followers. The person with 8 followers has successfully made me want to come back, time after time.

If you’re wondering how to make your blog stand out, wonder what makes your blog individual.

So, what makes you an individual?

87 thoughts on “What makes a great blog?

  1. This so true and I just hit 40 followers which im super pumped about. I try to talk about my own personal experinces like for example holidays I have been on or school camp. Or I just write quotes I enjoy

    Liked by 5 people

  2. I think it also takes some time to discover your own style and subjects to blog about. I write in a well defined niche but still I’m looking for new subjects. I know I want to broaden my topics and I will (I want to go from ‘ill’ to ‘recovery’) but my mental health improvement takes small and slow steps and so does my blog. I find it very fun to discover more, try things out and slowly grow into my own skin and with that seeing my blog grow. It’s so very unique for everybody I think and for every blog.

    Liked by 4 people

    1. You’re absolutely right. Nobody starts out and is an immediate guru when it comes to this. You have to learn the ebs and flows of what works and what doesn’t. I really like using this place as an outlet to my mental health issues, but I’ve also discovered (especially as of late) that people enjoy my sense of humour. I never would’ve known had I not taken that risk and tried it for myself. It definitely takes time and finesse, like you’ve explained.

      Liked by 2 people

  3. I judge by the engagement I get on my posts. I only have about 250 followers, but my posts usually get a fair number of likes and a good amount of thoughtful comments, and that’s the best part! As far as the individuality of my blog, I try to give writing advice that new writers aren’t likely to find anywhere else. Realism with a dose of going against the grain.

    Liked by 5 people

    1. Engagement is a great measure for depth of a blog. I think it’s important to remember, though, that readership counts as engagement too. I know that sounds silly… if they’re not liking and commenting then how is that engagement? Well, it’s engagement because they bothered to stop in their tracks and read your post. Rather than scrolling right past, they stopped, they read, they saw what you had to say. So I hope that you’re including read rates in your engagement as well.

      Quite often I’ll read a post, and love it but I don’t know what to say in the comments. I have no idea how to respond. I think that happens with a lot of people. I think that’s why read rates are important.

      Liked by 3 people

  4. Wow this really makes me think; I wonder this all the time. Like, why would someone come back to keep reading? What makes me so special? What makes my words worth reading? Sometimes I wonder if I even have any individuality at all or if I’m just another random person

    Liked by 4 people

    1. I’m sure that you have plenty of individuality, and I bet that when you find the answers to your questions for yourself, that’s when you’ll crack the code for blogging engagement that so many bloggers seek. It’s all within what you believe and what you want for your blog!

      Liked by 2 people

    1. Oh, you can post about mental health related things too. Actually, mental health related posts are some of the most popular on WordPress. I would say you’re doing a great job, just expand on what you’re already doing!

      Liked by 1 person

  5. Couldn’t agree with you more. I think people get stuck thinking their blog needs a theme and so they limit themselves in what they feel like they are allowed to share. When really, the theme of our blog is us. I’d like to think our followers read our blog because of who we are and not just what we say.

    Liked by 3 people

    1. ‘When really, the theme of our blog is us’ – Goodness, I couldn’t have said it better if I tried. As the owner of your own blog, you are the theme and you determine what belongs on your blog and what doesn’t. You are your own niche and are doing a disservices to yourself if you limit yourself to a theme or a niche.

      Liked by 2 people

  6. I have to agree with this. You have to make posts that aren’t like a ton of others. The differences don’t have to be huge, but definitely not like the majority. The simplest way for that is to be YOU when you write. Learn your voice and write with that voice. Is it the way you speak? More often than not, it is. It could also be the way you think. Your internal voice is not likely the same as your talking voice. Maybe try that. Mine is a hybrid of both “inside” and “outside” voice with a little attempt at decent grammar.
    The other thing that helps is to write FOR you. Don’t just write to try and get attention. Write because you want to write. We’re all writing in hopes of getting an audience, but I don’t live and die by that. I write my stuff because I like to put my thoughts on “paper.” It helps me focus and get clarity on things.
    This stuff all ties back to being YOU… to being an individual which is what Vee has posted very well here. Good stuff, Vee. Very good food for thought.

    Liked by 2 people

    1. I would agree with your sentiment that you should never write for attention. People are smart enough to see when someone is writing to try and garner attention, and honestly, attention seekers aren’t attractive in the blogging world. You’ve hit the nail on the head with this tonight. Thank you!

      Liked by 2 people

  7. I have been totally amazed lately with those who are clicking “follow”. All from different backgrounds, cultures, and much more.
    I feel I have found my style of writing posts. I always try to be myself, using my own life to share with others.
    Your blog is one I love to read and I get so much information, ideas, and inspiration from you Vee.

    Liked by 2 people

  8. I have about 66 or 67 followers to my blog of almost 3 years.

    I am thankful to God for these people who choose to subscribe to my blog.

    What makes me unique or different from other bloggers is that I am willing to discuss things that most people are scared or uninterested in discussing. Plus, I like to upload photos and create text links to YouTube videos, other blog posts, and other external sources. I take blogging to the next level. Therefore, I believe 100% that my blog “Foreign Love Web” stands out from the crowd.

    Liked by 2 people

  9. When I first started my blog the only followers I had were email followers – and they were people I know and basically threatened them with emotional blackmail to sign up. Now I have 142 followers from other blogs and it freaks me out every time a new person subscribes (what is wrong with them?! 🤭). I write for myself, as a way to organise photos of experiences. The fact that people choose to check in and look at random photos of flowers or floors will never not excite me. It’s amazing! But at the end of the day, I write for ME .. which doesn’t seem to be the focus of many bloggers just looking for high follower counts. Off my soapbox…

    Liked by 2 people

    1. What’s wrong with them? They like you. They think you’re intelligent, what you say/show resonates with them! Don’t ask what’s wrong with them – soak it up! Connecting is priceless, and can bring a lot to your life. ❤

      Like

  10. For me it’s about engagement. A blog could have 14,000 followers but no engagement whatsoever, where a blog with 50 followers could have a ton of comments. The follower count in the grand scheme of things is just a number. It feels good to know that your blog is growing but the high you get from it is fleeting.

    Also, what people need to realize is that it’s damn hard accumulating followers through blogging. People, this ain’t Instagram where you can play following games. A lot of new bloggers assume that it will be easy to get popular only to get discouraged way to quickly. Blogging isn’t the for person who lacks patience or is looking for an ego boost.

    Liked by 3 people

    1. On the plus side, blogging is an incredibly rewarding experience. 🙏🏻💕

      Thank you for sharing your insights with us, Vee. I agree with everything you mentioned and based on the previous comments I’ve read, I believe that this topic is a huge eye opener for many.

      Liked by 2 people

    2. You raise a valid point. I think a lot of people also become Instagram Famous because they’re pretty or wear tight clothes. There’s so much more substance to WordPress, you need to have so much more to you than just looking good in a photo.

      Liked by 1 person

      1. If Instagram were to suddenly disappear, the people who rely entirely on that platform would be screwed. I’ve seen people turn into little sluts overnight for a bit of attention on the gram. They get addicted to the dopamine rush that IG provides if the conditions are right.

        I believe that anyone can become IG famous with the right amount of photoshop, professional photography, scheduling, and networking skills. It’s much harder to get recognized as a blogger and yet, blogging is WAY more rewarding than IG.

        Liked by 1 person

  11. I started writing mine for me, just a place to put down my thoughts about what was troubling me or sometimes what is good. And I do so only when I feel I need to, whether it’s a couple times a week or maybe once a month. The fact that about 50 people follow and some have commented that they sometimes feel like they could’ve written the exact same words makes me realize there are a lot of us out there with the same problems. But if nobody ever read a word of it I would be just fine. It’s always reader’s choice. And having said that, I choose to read yours. I find it sometimes entertaining and always informative. Or maybe the other way around. 😉 Thanks

    Liked by 3 people

    1. I think that’s the important way to look at a blog – as something for you – an outlet – a guide to the inner workings of who you are. People who resonate with you will appreciate your words and people that don’t will find someone they resonate with.

      Also, thank you for the compliment.
      You’re pretty swell!

      Liked by 1 person

  12. Totally agree with you here. If you’re not at least enjoying what you’re doing and having fun, then why even do it?

    I don’t think I necessarily stand out the most on here honestly, but I have my creepy go to stuff and I stick with it. That and I’m hoping to have some great books coming out in the near future. 😉

    Liked by 2 people

  13. You just have to be you. I actually went though my reader and unfollowed blogs I was no longer enjoying. Doesn’t mean they aren’t great blogs, it just means the content is no longer for me. When I find myself scrolling through to find certain blogs, it’s time to lighten the load and not feel bad about it.
    I started my blog as an experiment to see if I’d like it and to help deal with my crazy health issues. I find that it had made me use my camera more. Photography has been a hobby of mine for years and I’ve neglected it. My photos have inspired posts. Victory!

    Liked by 4 people

    1. I think it’s important to note that if you no longer resonate with someone you’re following, it’s okay to stop following them. People get so wrapped up in this ‘follow for follow’ craze, that they get hurt. Truth is, people change, blogs change and sometimes you just fall out of interest with a blog that you follow. That’s a really good point you’ve touched on.

      Liked by 2 people

  14. Amazing points! This is so important.

    I started my blog after a failed suicide attempt thinking I would only be talking about mental health. I used to struggle with thinking no one cared either. Then I got pregnant and now I am able to share different aspects of that part of my life through my blog as well. I used to think about what others would like but that’s no way to build a blog. I have learned to enjoy what I’m writing about and that’s what matters. I feel on top of the world with the support and engagement I receive now!

    Liked by 2 people

    1. Well I just hit follow because it sounds like you have a really incredible story and I want to read more about it. I am so happy you found your own little corner of the internet.

      Liked by 2 people

  15. I’m just starting out and this is great advice! A blog should be personal and should let the reader know YOU. We all think differently and process words differently so I completely agree! That little individualistic touch can drive people to want more. I’m hoping people will find that mine does the same! 😍

    Liked by 1 person

  16. I loved this!

    I do struggle from time to time with wondering if I’m doing a “good job,” but I always remind myself that if even one person is reading and enjoying my content, and if even one person decides to watch a movie or read a book they otherwise may not have on account of what they’ve read on my site (or especially if I give them a differing viewpoint on something they’ve already encountered), then I’m doing EXACTLY what I set out to do.

    You’re right – a good blog is a good blog regardless of recognition.

    Liked by 1 person

    1. Thank you! Trust me – the fact that you’ve made a blog is a good job. You’re doing a good job having a blog – having the outlet – having a stream for your creativity.

      Liked by 1 person

  17. Loved how you ended the post.

    If i write something it’s because i want the readers feel the exact same thing i’m feeling about a certain topic. And it’s very satisfying when i’m able to do so, that means that i achieved my aim!

    Liked by 2 people

  18. My first response to your one-year-anniversary is: What?!? A year? How the heck did she get this many followers in a year?

    Then, I read THIS post.

    Crud.

    You’re right. 40 followers is great (or whatever the number may be).

    I’ll just keep going. Keep trying to be more authentic than the last post. And try to see my content through the reader’s eyes.

    Thanks for the encouragement. 🙂

    Liked by 1 person

  19. Thank you for writing such a positive post and one that will help new bloggers and people in general. People always want to know that you care. We are on this earth to help one another and support each other. If I can help just one person with the gifts I have been given, then my work is truly done. God bless you!

    Liked by 2 people

  20. You make some really good points. It can be frustrating as a new blogger to put your heart into a post then no one (I mean NO ONE, not even a family member) reads it. Thank goodness I find immense gratification from just creating something and putting it out there. Maybe one day more people will notice it. Even if it’s well into the future after I stop blogging or maybe even living. That’s the joy of the world wide web. You never know who your post will reach or when it will reach them. I have faith that a post I create will reach whoever needs it when they need it. For now that’s enough for me.

    Liked by 2 people

    1. When I first started this blog it was an entire month before anyone besides my boyfriend read it. And honestly, it was just freeing for me to write down my thoughts and get them out of my head. I think if you’re true to yourself, people will eventually see you for who you are and appreciate your blog for that ❤ In the end, those who do read mean the world to you because they take the time.

      Liked by 1 person

  21. In all honesty V I don’t know what makes me stick out individually from all the other blogs. I meant for my blog to be a “millennial mom blog” kind of thing but I ended up just talking about whatever moved me in the moment…I have 28 followers though and I’ve been doing this since August 2019 so I guess that’s good.

    Liked by 1 person

  22. Yes you are right, some interesting, unique, adds value, makes us think out of the normal box and enjoyable that what’s makes a view come back for more. And the trick is how to achieve that consistently year on year of blogging.

    Like

  23. Using some methods you shared with me both via e-mail and in posts on your blog, I was able to gain at least 10 new followers in the month of December. Lord, however, I found some of these tried & true marketing methods so damn tedious that I wanted to pull my hair out (searching hashtags under a topic and liking posts that appeal to me, for example). I have now come to appreciate being a relative nobody. What *really* drove the point home for me is this: Being a nobody means that I never get messages where some asshole asks me to take pictures of my feet and send them to him ;). I’m thinking of doing a post about this. For real. “The benefits of being a nobody”. No creeps, no hate mail, etc.

    Like

  24. People connect with you when you write with your heart and when you have originality. The number of followers and views doesn’t make a blog great but it is the content that makes a blog great.

    Like

  25. People say I make them laugh and help them think issues through. Also, my pets are cute. My 199 followers make me feel a part of a community.

    Like

  26. As a brand new blogger, I needed some advice on what I should be doing. I didn’t need another sales pitch on how to cash in on my blog. I wanted some solid advice on what is truly important, so thank you!

    Like

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