I haven’t shared any tips about blogging for a long time. It’s not for lack of wanting to, it’s largely been due to lack of time. Since I’ve started work, since I’ve moved, since I’ve basically uprooted my entire life for something new, the days seem to go by faster and disappear a lot more quickly. It sometimes feels like I wake up on Monday morning and fall asleep on Friday night, my weeks have been going that quickly.
All that being said, it’s been two months since I’ve shared daily posts on this blog. It’s been two months since I’ve even remotely had somewhat of a schedule for this blog. These days I don’t know if I’ll get enough time to update this blog once a week or four times a week. It all depends on what’s happening. It’s also been two months now that all of my analytics have taken a nose dive.
When I say nose-dive, I’m talking tens of thousands of less views, thousands of less likes, hundreds of less comments, a stark difference in read rates. Everything is 35-50% less, analytically speaking, then the averages I was accruing prior to starting this job.
I say this not to whine. I say this because I think that an important mindset to remember when blogging is that there’s ebbs and flows. Everything goes up and everything comes back down (unless we’re talking about Corona, apparently… but that’s a story for another day). At the end of the day, you have to be contributing to your blog for your own enjoyment. You have to be writing for you, sharing photos for you, interacting for you. If you don’t, you’re never going to be happy with the product you’re creating. If you don’t, it doesn’t matter if those views are tens of thousands higher… you’re never going to be happy with the statistics you’re looking at.
If you’re seeking attention with blogging, the attention you do get will never fulfill you. If you’re seeking an outlet, a place to share, a place to create, a place to vent or a place to learn and grow… you won’t care if there’s 100,000 people viewing your page or 100.
Virtually all of my analytics have taken a nose dive lately. And that’s okay. Honestly, this blog is still one of the things in my life that I’m most proud of. It’s a reflection of me. It’s a reflection of how I think, feel, act… what I know, what I seek to know, what I love. It’s my outlet. Was it really cool when my analytics were as high as they were in the earlier months of this year? Absolutely. But you know what? The people who I’ve made the deepest connections with on this platform, the people who’ve always been there, they’re still here. They still make fun of me for my stubbornness and call me out on my crap, celebrate my victories with me and share with me their own stories. They’re who keep me motivated to keep posting on this blog. Well that and the fact that a lot of crazy, weird shit goes on in my life and I need to talk about it somewhere!
To wrap this up, I say that if you’re solely blogging to garner attention, you’ll likely be forever unsatisfied with any amount of attention you do manage to find. My advice is to create your posts for enjoyment and catharsis.
Oh and weave a little SEO into your posts if you know enough about it to do so. Because there’s a lot of people in this world who haven’t taken the plunge to create their own blog/outlet yet, but they’re still taking to search engines to find someone they can relate to. Some of my posts from over a year ago are still being found on a regular basis through Google and Baidu searches.
Okay, that is all for now.