You know that feeling when you want to buy something but you don’t have any money? That’s me. I don’t even want anything too elaborate. I just want things. I definitely don’t need those things. It’s just frustrating when you want something and you cannot have it. Though, now that I’m typing this, I’m pretty sure that’s the definition of adulthood.
I’m presently looking at a job description for a position at Google. Do I think I’m good enough for the job? Hell yeah. Do I think that I have a chance at my resume even being read when it comes to a position for Google? I mean… I might have a better chance at winning the lottery. Part of me wants to apply anyway. I probably won’t apply, though. My self-confidence is bordering manic these days. Some days I’m great, and some days I really have to pick myself up off the floor just to get through the day. I think that comes with the instability that is life right now.
If you don’t care about social media growth, stop reading.
SOCIAL MEDIA TIDBITS
For those who haven’t figured this out yet – those people on Twitter who are consistently asking open ended questions on popular, or potentially divisive topics, or even downright stupid topics at times, they don’t care what your answers are. They really don’t. They couldn’t care less. If they asked “what’s your favourite food” and you responded with “motor oil” then the entire point of posting the question to start with has worked for them.
Twitter is not chronological. Twitter uses an algorithm to showcase your feed as a curated picture of all the accounts you’ve most recently reacted with, or most frequently reacted with. If you’ve ever wondered why you don’t see someone on your feed, it’s probably because you never bothered to interact with their Tweets.
The same can actually be said for Instagram as well. Though I’m sure their algorithms are written differently, they booth seek to serve the same purpose – they want to have the people you interact with most to appear closes to the top, or the beginning of your feed.
Where this is most applicable on Instagram is in two places:
- On Instagram stories, there are people who post questions on their Instagram stories every single day. They’re Yes/No poll, or “Tell me a Secret, I won’t tell anyone” questions. It’s generic, stupid bullshit, and the entire purpose of it is to get you to interact with their story. As soon as you interact with their story, their story is going to appear at the front of the collections when you sign into your Instagram App each day.
- On the Instagram feed, there are people who say “Comment down below [Insert Stupid Question/Comment/Subject here]” on every post. I’ve seen ‘Comment your favourite colour’ or ‘Do you pour the cereal before the milk?’ or ‘Tell me how to get organized’. Those people don’t give a fuck about what you could, or might respond with. They just want you to respond. When you respond, their feed posts will be closer to the top of the page, every time you sign onto the app.
Okay, this might possibly be an eye-opening moment. You’re thinking now about all of the people on your Instagram and Twitter feeds who ask questions constantly and you’re suddenly realizing what their game plan is!
You’ll notice this a lot with influencers, if you follow any. Other people who are specifically taught to do this are those who are a part of MLMs like BeachBody, Mary Kay, Arbonne, etc. But, lately, it has become big with coaches, therapists and anyone who’s really trying to start a small business or sell something, or people who just really like attention.
However it is being delivered to you, I hope that after reading this, if you didn’t before, you now understand there’s always an ulterior motive.
The algorithm is the ulterior motive.
I have a love/hate relationship with social media. I love social media because it’s one of the easiest ways to showcase a diverse collection of people, places, things, culture, and more. I hate social media because the people who excel in the algorithm are the least cultured, least original, least interesting of the group. 95% of these platforms are just people copying one another. The algorithm favours trends, and conventionally attractive people.
People think that Carlie Damilio is the most interested member of gen z right now, but the truth is, there’s likely 100 million other females just like her. I’m serious – they look like her, they dance like her, they talk like her, they probably walk like her. She caught an algorithm at the right moment in time, and now she’s taking advantage. She’s not special. And I don’t mean that in a disparaging way, I just mean that she’s really not original. She makes millions upon millions of dollars because she purchases virtual dance trends to Tik Tok.
I imagine it is something she’s aware of. I imagine it is something that everyone who’s hit bit in the algorithm is aware of at this point. They’re just taking advantage of their fifteen minutes while it lasts. Because there is nothing sustainable about a career based solely on social media. Instagram in the past 6 months has changed more than it did in it’s first four years of existence.
I kind of want to talk about what an epic failure ClubHouse has become, but that might need to be another story for another day. It had so much promise and they just fucked it up, royally. The fact that some people reading this are asking what ClubHouse is, that’s exactly the point as to had badly they screwed up.
Social media has to be one tool of many. Whether you’re running a business account or you’re just posting photos for fun, whether you’re a writer trying to get noticed, or someone who just likes to rant about politics (me!), social media cannot be your only outlet.
If you’re reading this because you have a blog, make sure you update that blog regularly. Your blog can and will be a far greater resource then anything you could garner on any social media platform.
My favourite platforms on the web:
LinkedIn promotes based off what people enjoy/appreciate, not specific to you. Pinterest promotes on what people enjoy/appreciate, not specific to you. On both I find there’s a much more diverse inclusion of content displayed and made popular. It’s very easy to create an echo chamber of voices that think like you, talk like you and agree with you on Twitter and Instagram, and that really isn’t the case on LinkedIn and Pinterest.
As for WordPress, I just think it’s a simple, intuitive platform for the hobby bloggers, and it also an affordable, customizable platform for all of the serious bloggers, and everyone in between. It was a platform built with everyone in mind, if that makes sense.
I’m rambling a lot.
There’s a really expensive pair of pants that I want to purchase. I don’t need them, but I want them. Should I do it? I don’t think I should. I’ve never spent that much on a pair of pants before. (I bet you didn’t expect this post to end with me talking about expensive pants)