There’s a gentleman that I follow on twitter that I knew from my previous life, prior to 2019. This gentleman is extremely intelligent and an entrepreneur. He claims to be self-made, though I don’t believe that to be true. In my own opinion, you cannot be self-made if your parents hand you over the business. I’m making it a point to share this fact because I believe that everyone starts from somewhere. Some have more advantages than others starting out (and I see nothing wrong with taking advantage of that) but everyone starts from somewhere.
So this particular gentleman, he started out by having his business handed to him. He didn’t buy it. It was given to him. And he’s taken it and turned it into an even more successful business. One that has a large social media presence and that garners a lot of referrals for employees through his social media platforms.
Personally, he has several thousand followers on his own accounts and his own accounts are heavily intertwined to his business accounts.
This gentleman, when he receives emails from job hunters that have spelling or grammar mistakes in them, he likes to blur out the email address of who it’s from and post screenshots of the email to his twitter account to make fun of the person without naming them.
The thing is, because he has several thousand followers on his personal account, and his personal twitter is heavily intertwined to his business twitter, and his business twitter brings in a great deal of attention to his business, there’s every chance that prospective candidates who have been emailing him are seeing him making fun of them and their application on twitter.
We all have to start somewhere. I mentioned that in the first paragraph for a reason. He may have started farther ahead than others so he doesn’t understand these honest, naive mistakes from youngins just starting out.
I’ve personally never applied for a job with this company, only because it’s completely in an unrelated industry to any skill that I bring to the table so it’s not worth trying. That being said, I’m not really sure how I’d feel if I logged into twitter and saw the head of a company posting an email from me to twitter, making fun of my application. Likely, I’d be very upset and disheartened. The names might not be there, but I’d still know he was making fun of me, specifically.
So think how these potential candidates must feel.
I feel like, as a boss, your role should be a leader. Your role should be to empower people. And these people may not be your employee now, but they can certainly be empowered by the choices you make and the way you go about responding to them with constructive information rather than making fun of them on twitter.
Powerful people empower people.
So how about, instead of posting these emails to social media in an attempt to belittle these people (where they can likely see it and feel bad about themselves because of it) you offer some genuine helpful feedback? How about you take the time to be a real leader and tell these prospective employees how they can improve upon their first impressions? How about you take that entrepreneurial title you hold so dearly and be a good boss. A boss that cares about people whether they’re your employee, prospective employees or complete strangers.
All I am saying is… there’s two ways to go about this situation and the route this gentleman is taking, I think it’s the wrong route.
People screw up. They make spelling mistakes. They naively use the wrong words and they can do things that can be embarrassing at times. Shaming them over social media, being named or not, is not an acceptable response to those situations.
Everyone’s got to start somewhere. And these prospective employees emailing you, they’re starting right now. Be the guy that helps them. Be the guy that teaches them. Be the guy that provides positive, constructive feedback that will contribute to them being more successful in the future. You don’t have to hire them to help them. You can help them with guidance.
Don’t be the guy who makes fun of them on social media.