Algorithms that I predict will ‘pop off’ in 2021

On blogs, on vlogs, on podcasts, YouTube, social media and beyond, these are some of the subjects I predict will see exponential growth in popularity throughout 2021.

BUDGETING

With the world still deep in the throws of this pandemic, tens (if not hundreds) of millions out of work and a lot of those still working truly struggling with their finances, I predict we will see a shift in the digital paradigms away from ‘hauls’ and frivolous spending, towards budgeting.

What is a budget? How do you budget? What’s an appropriate budget for a single person, or a couple, or a family? While it might seem like second nature, it definitely doesn’t take the importance in the high-school curriculum that Pythagoras Theorem did. I predict people are going to be using the resources they still do have to research how to make better use of their money going forward.

Where does one go to get budgeting advice when they cannot afford the fees of a financial advisor? The world wide web.

COOKING/MEAL PREP/ELIMINATING FOOD WASTE

Food prices are going up in 2021. In a lot of places they have already begun to rise. $100, or whatever you spend on your budget, isn’t going to stretch as far as it used to.

I predict people will, in droves, be searching advice of how to meal prep, how to cook and eat from home (rather than going out) and how to eliminate food waste. Gone are the days in which purchasing a $5 salad kit only to have it go bad in your fridge over two-three weeks is acceptable. People will be doing all that they can to eat the food that they purchase and get as much food as they can for as little as they can (how to shop sales).

PREGNANCY/BABY RELATED CONTENT

The pandemic baby boom has already started, and will only continue to grow as quarantine babies are brought into this world.

I’ve already seen a lot of these moms sharing their stories on various digital platforms. From what they need for pregnancy to what they need for baby. From how they adjust to being a parent to what it’s like giving birth in a world that’s anything but stable, the mom content is going to grow in popularity over the next year. Moms will search other moms. Prospective parents will search moms. Random people will find moms and stay for the fascination aspect.

RECOVERY RELATED CONTENT

Another topic that will be popular due to a direct result of the pandemic and how it’s affected people. Yes, people struggled with drugs, alcohol and other substances prior to 2020, but 2020 made it just that much worse for a lot of people. As said people come to grips with their reality of addiction and try to find recovery, I do believe they will search for positive reinforcement and someone who understands what they’re going through.

Recovery. Healing. Acceptance. Rock bottom. Mental Health. These subjects all sort of… intertwine. I see 2021 being a big year for all of them in the digital sphere.

INVESTING

I don’t quite fully understand why this one has picked up so much steam so quickly, but it has. Gone are the days of investing being owned by the fiscally well-off, responsible, nearly a grandma/grandpa group. The promotion of investing from any age is taking hold. Simple blogs nurturing knowledge about penny stocks are garnering hundreds of thousands of views per week. Teenagers are becoming millionaires and convincing other’s to do it as well. I truly believe more people will seek out investing as their side-hustle, and if they do well enough, their primary hustle. (It’s worth noting it’s more of a rarity for it to become a primary hustle… in spite of what they want you to believe on the podcasts)


I’m already starting to see a shift into self-reliance and independence. I’m also seeing a shift away from ‘buy all the things’ to ‘us what you have’. I think that subjects elevated in 2021 will largely be about self-improvement. Last year everyone tie-dyed their clothing and learned how to make bread, this year they’re going to face their demons, their shortcomings and probably try to teach themselves how to play guitar.

**I need to make a mental note to come back to this post in one year’s time to see how close, or far off, I was from what turned out to be the year in trends.

Things I wish would die in 2020

All of the following opinions are completely my own. If you disagree with me, that’s totally okay. I’d be happy to have open and honest discussions about that, so long as it’s done in a respectful manner.

OVERCONSUMPTION. If you don’t need it, don’t buy it. You do not need a closet filled with clothing you’ll never wear. I don’t care if the display is pretty. It’s not necessary. Having a lot of one thing, or many things, does not make you cooler. What’s cool is making use of what you have. What’s cool is investing your money in pieces that will last for a long time, things that you will love and appreciate and be good to you.

Single-use plastics. These have got to go. You can buy cloth grocery bags at the Dollar Store for 50 cents each. You can buy produce bags for just a few dollars, or make your own for free. Food that comes in plastic can come in glass jars, or recyclable cardboard. Water bottles? Well it’s 2019, if you don’t have a reusable water bottle at this stage of the game, you’re behind the times. Will it be a slow transition? Probably. But I’m genuinely hoping the world as a whole takes more strides in the direction of eliminating single use plastics and that I don’t have to see so many photos of whales with red-solo-cups found in their belly.

“What I eat in a day” videos on YouTube. On the rare occasion I stumble across a YouTuber who showcases what they eat in a day and it’s actually proper, balanced nutritional intake for a 24 hour period, they’re typically the YouTube videos that only have 100 views. The people who get views are those that promote really unhealthy or dangerous diets. They promote extreme levels of intermittent fasting, or just all in all, are making under-eating look glamorous.

Something that a lot of people don’t understand is that, just because you’re eating a lot of Kale doesn’t mean that you’re eating healthy. We just treat food as food. You know… green is good. Potato chips are bad. Simple concepts like that the masses know and understand. But most people don’t take a deep dive into what proper nutrition is for them and their own body. A diet that’s right for you isn’t going to be the same as the diet of a girl with 1.5 million subscribers on youtube.

You need regular doses of vegetables, carbohydrates and proteins to keep your body functioning properly and to be taking in the nutrients your body needs to stay healthy. Watching someone drink their first two meals of the day and then eat a half a salad for dinner is dangerous misinformation. And honestly, I can’t prove it, but I’d bet they’re eating a lot more behind the scenes that they aren’t showing you. There’s a reason why there have been so many ‘scandals’ in the YouTube Vegan Community this year and why one of the most famous YouTube Vegans who sold meal plan guides and promoted her raw vegan lifestyle for several years was caught with a plate of fish in front of her and fessed up to eating animal products all along. Your body needs proper fuel to function properly. So please don’t believe when the pretty, skinny girl on YoutTube is telling you. If Nutrition is that important to you, save up some cash and go see a Nutritionist.

Bike Shorts. I don’t understand this trend and I never have. I’ll say it – they’re not flattering. Whether you’re size 2, size 12 or size 22, these don’t look good on people. I understand the use of them if you’re actually biking, but unless you’re about to get on your bike and ride 70 miles, why are they being worn? Some of (what I consider to be) the most beautiful women in the world I have seen wearing bike shorts this year and they just don’t look good. Girls everywhere, please find a new trend!

College/University Textbooks. For too many years too many trees have had to die for overpriced, underused College/University Textbooks. Professors know this. They know students aren’t reading 1200 pages of content in four months when they have four other subjects to do as well. They tell students they know this. They told us this when I was in University from 2006-2010. So, let’s be real. It’s 2019. Everyone is practically required to have a computer, and likely a tablet/Ipad to get through their degree. Why can there not be digital copies of a textbook? There has to be a better solution. Couldn’t students purchase digital copies? Copyright materials have protections now better than ever before. And could someone hack them? Maybe. What’s the likelihood of every college/university textbook material on earth being hacked and distributed? It just seems as though there could be better options.

The Penny. This is nothing to do with Canada (as we did away with the penny years ago). This is to specifically take aim at any country that uses the penny as a unit of currency. To use the United States of America as an example, it costs 22 cents to make one single penny in the USA. That’s right, it takes 22 cents to put 1 cent into circulation. In 2018 the United States produced roughly 7.5 billion pennies. 22 cents times 7.5 billion is a whole lot of money spent on a currency that is practically useless in society and could easily be done without.

Vaping. It’s not cool. It’s not cute. It’s not good for you, your health or your well being. People all over the world are getting sick and dying from Vaping related illnesses. Physicians and researches have yet to get a full grasp on what effects it has on the body. If you quit smoking and started vaping, you likely should assess why you’re jumping from one addiction to another. And if you started vaping without ever smoking, just stop. Find a hobby.

Facetune. I’m so tired of seeing people change their entire appearance in photos. Facetune is probably the worst app that was ever invented. Actually, I’ll just go ahead and say it, it’s not probably the worst app, it is the worst app. Prior to Facetune, we had to remind ourselves that magazines were photoshopped and try to not compare ourselves to the men and women that graced the pages. Now, everyone has the potential to change their appearance in it’s entirety. And, since society is a beauty worshiping pit of vanity, Facetune sells. Changing your appearance sells. As a society we’ve accepted these completely unrealistic standards of beauty that is a waist so small a woman’s arms look larger than their waist, or lips so large, they take up half their face. It’s dangerous, not just to vulnerable minds, but to all of us. If we see something enough times, we normalize it. These overly Facetuned images should never be normalized.

An excess of lip injections. I would like to stipulate that I have no problem with lip injections, when done properly. A lot of women have an insecurity about their lips and I can understand the desire to fix that. But, A LOT of women take it too far. A lot of women will get so much lip injections at one time that they begin to take on the appearance of what resembles that of baboon lips. It’s not cute. It doesn’t look natural.

Mukbang. I don’t like watching people eat. I don’t understand the point. I think it’s even more annoying to watch people try to eat and talk at the same time. And, a lot of people look really disgusting when they’re eating. I also, personally, hate the sound of people chewing. Mukbangs need to go out of style. Fast.

Crop Tops. I’m 31 years old. Dear EVERY brand on earth, I want a full shirt. Midriffs are so fifteen years ago, honestly. If someone wants a crop top, they should have to cut it themselves. It’s bloody ridiculous to go into a store and see the women’s clothing section filled with cropped shirts and cropped sweatshirts that are $80+. If it’s half the shirt, it should be half the price… Bring back full shirts.

Tiny sunglasses. They’re not cute. They’re not functional. They’re basically a useless accessory for you to spend your money on and to look stupid on your face. I’ve yet to see someone pull them off. The point of sunglasses is to protect your eyes from the sun. If your sunglasses aren’t doing that, why are you wearing them on your face? My apologies to anyone who likes them, but my opinion stands. This is a trend that needs to die in 2020.

What are some things you wish would die in 2020?